Online Presence 2

As we arrive to week 10 of semester 2 for BCM114 it is important for ourselves to take a step back and reflect on how far we have come with the Digital Artefact and also whether or not we have in fact moved away from the initial pitch idea or whether we have successfully stuck to what we planned to do. For me and Ricardo Rodrigues who I am creating a joint YouTube channel and Instagram with we have both successfully done so in staying on track with our pitch idea… “to create a day in the life YouTube and Instagram accounts on surfing, concerts etc”. This account being called RAQFILM.

The feedback loop in which we learn’t about throughout week 6 is key for the digital artefact as it allows us to understand improvement that we can take away from feedback. This is a continuous loop of defining, ideating, prototyping, testing and finally observing. Prototyping in which had to be undertaken through this stage of the digital artefact is simply a tangible physical model of what was discussed in the ideate stage. This being our first video in which is live and can be found on our RAQFILM YouTube channel. This prototype being key in gaining feedback in improvements that can be undertaken further into the development of the DA.From the initial day one of the digital artefact, which began after the pitch for us both we started filming surfing clips at the local beaches to Wollongong (North Gong, City beach and Bellambi). During the filming stage we decided that we needed something to spice up the YouTube video, something that would make the video turn into a more day in the life so coincidentally we had a Hayden James concert we were both going to, therefore made a perfect addition to the video. Once we started filming we had an issue of disagreement between myself and Ricardo, he wanting to join the two videos into one and for me I wanted to have them as two seperate videos. This mean’t we had to do some ideating and brainstorming on what option would work best in which we agreed that we would join them together.

The next phase is making in which we explored in the week of 8 in the lectures and tutorials. This depending on what your digital artefact is on is simply the creation of your idea. This can be through arts and crafts, editing software etc. This stage for Ricardo and I is the editing of videos as we bring together each individual clip to form one video with effects throughout it as well as electronically making branding for our DA. To make, we used Premiere Pro as well as Illustrator. These all being fundamental tools in making content for our YouTube and Instagram account. Along with making is sharing, this being sharing our video to multiple platforms such as YouTube, Instagram, Snapchat and Twitter, as described one of the best ways to grow your channel. Through research we were able to learn various editing effects through YouTube tutorials as well as viewer feedback on improvements.

Once we released our video live to YouTube I gathered around a physical audience to view the video for themselves in which we gained some constructive feedback for Digital Artefact which is essential for improvements and consideration. Feedback received from Lillie Paton “I think you should have split the concert and surfing videos up as it kind of feels out of place from the video and the transition between the two does not fit well but other then that its really good!”.